Having its roots in Transylvania, ANDRAHANADRICstudio is an international brand, established in high-end avant-garde fashion design since 2015. “Black Clothes White Souls” embodies the nucleus around which the brand develops its values, focusing on the inner particularities of individuals, freedom of self expression through a whimsical universe of shapes and textures. The ANDRAHANDARICstudio aesthetic is defined by clean, geometric cuts, organic textures, experimental processes, with a focus on versatility and sustainability.
The collections take inspiration from monastic clothing, aiming to emphasise the spiritual value that exists in a stark environment. The concept is based on the dichotomy of physical covering and spiritual disclosure, as a challenge to inner contemplation.The cloth is a shelter, a protective layer under which mystery regains value through countless ways of interaction with the wearer. Until now, the brand has been showcasing during Paris Fashion Week, Romanian Design Week, Skopje Design Weekend, Fashionclash Maastricht, Feeric Fashion Week.
After graduating, she became an apprentice in Gareth Pugh’s studio in London, where she assisted the designer for his F/W 14 collection.
Her graduate collection, -ARGAT, questioning cultural identity in the context of globalization with strong influences from Romanian folklore, became a finalist in the ModaFad T_Project Awards competition and it was presented at the 080 Barcelona Fashion Week.
After returning to her homeland, Andra launched her own brand with a ready-to-wear collection- “ISIHIA-Manifesto for the spirit” performance at Feeric. Currently she is running the brand, managing the creative direction, designing, but also working on personal or collaborative projects which involve installation, costume design, scenography and performance.